From Blueprint to Imprint: The Process of Making 3D Visualizations

If you have been exposed to enough media, as we are surely certain, you may have seen the flashy 3D visualizations that modern technology has made possible. From major companies like Coca Cola to Google to Apple, they have since moved on from their ancient logos to their now clean and defined signatures that represent their great companies well. Due to the advancements in processors, rendering and software, many ideas and inspirations have now been possible to create from the drawing board right to potential markets through various media. Here is an example of the 3D visualization making process.


This is the start of any 3D dynamic. The overall impression of the product 3D visualization is discussed and the envisioned impact to the audience is crafted. Data analytics is then employed so that the target audience would be the most affected once the visualization is complete.

A Samsung Galaxy Note 4 product visualization

Creative Development

Once the proposed influence to the audience has been approved to be the most effective, it is then expanded to a series of concepts that would lead to the general flow of the 3d visualization.

3D design of a watch, set to an inclined view to showcase its back design

This includes brainstorming, thought gathering and audience research. Once the general flow has been established, it is then defined to detail. A blueprint is then created to ease into the production.This blueprint is usually expressed in 2D but with dimension specifics and made in the like of an orthographic drawing where the views are presented to indicate its manifestation in a 3D setting.

3D visualization of a sofa set showing its pre-rendered and rendered view


This is where the real visuals are created. Made in modern software like (but is not limited to), Adobe Illustrator, Adobe Photoshop, 3ds Max Design, Autodesk Maya and Blender, the 3D design will be made in a reasonably short amount of time.

With the blueprint made, it would be inserted into the program to be the general guide to the construction of the 3D object. The specifics made in the development stage would then be encoded into the platform and the object would be prepared. Views are then modified so that the desired output is acquired.

3D conception of a military outdoor backpack. You can clearly define curves and its depths within the program

The different views can be from any angle possible because the program made the object in 3D space. This means that the object was generated to be like solid everyday items however difficult to fabricate it into real life it can be. Adjustments will be made if errors will be found in the blueprint once made in the program. Errors like space allocation, edge placement and general deviation of the proposed influence are easy to correct through the platform.


The end product is then published to whatever format the client wanted it to be. Images of interiors or exteriors can be prepared easily because the object was created in 3D space. All different views imaginable can be acquired and made into common digital formats that can then be easily distributed, posted and printed.

Hybrid sports car. Original car design.

Quince Media Product 3D Visualization Service provides state-the-art product visualization creation, animation and design.

3D visualize Your product now with Quince Media

Djordje Komljenovic

Author Bio

Djordje Komljenovic is a professional 3d animation and motion graphics designer for over past 20 years. He is owner and creative director at Quince Creative agency. Previously, he was working-force of a few of major television stations in here Serbia - hired as motion graphics producer.

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